Comfrt

This project was all about bringing new attention to Comfrt, a brand that makes cozy, high-quality hoodies. Our goal was to reach a bigger audience and increase sales.

Goal:

  • Increase brand awareness.
  • Drive more traffic to the website.
  • Boost hoodie sales.
  • Connect with comfort and style enthusiasts.

Challenge:

  • Keeping people interested in a competitive market.
  • Used popular keywords to improve visibility.
  • Designed eye-catching pins to connect with potential customers and maintain engagement.

 

Actions:

  • We searched out the best keywords for them using Pinterest Trends.
  • Analyzed the competitors to have look at their keywords and pinning strategy.
  • Plan out the boards and content strategy.
  • Create high-quality custom-designed pins.
  • Setup their Catalogs and approve their brand a Verified Merchant on Pinterest.
  • Kept a strong focus on Idea pins to grow their monthly views.
  • Engaged with the relevant people to grow followers and engagement.
  • Joined group boards and share content with other communities.

Results:

  • Created content aligned with Comfrt’s cozy vibe.
  • Incorporated targeted keywords to boost search visibility.
  • Increased website traffic through strategic optimization.
  • Resulted in higher sales and successfully met business goals.