Revived Artisan
The project was about bringing back attention to an eco-friendly home decor brand that sells coastal / boho cushions. The goal was to promote their sustainable products.
Goal:
- Raise awareness of the brand.
- Highlight the eco-friendly mission.
- Drive website traffic to boost sales.
Challenge:
- Faced minimal challenges but prioritized maintaining high engagement.
- Focused on targeting the right audience with strategic keyword use.
- Created eye-catching pins to capture attention and keep viewers engaged.
Actions:
- We searched out the best keywords for them using Pinterest Trends.
- Analyzed the competitors to have look at their keywords and pinning strategy.
- Plan out the boards and content strategy.
- Create high-quality custom-designed pins.
- Setup their Catalogs and approve their brand a Verified Merchant on Pinterest.
- Kept a strong focus on Idea pins to grow their monthly views.
- Engaged with the relevant people to grow followers and engagement.
Results:
- Created eco-friendly content aligned with the brand’s values.
- Used targeted keywords to increase visibility.
- Boosted website traffic through optimized content.
- Helped the brand achieve higher sales and meet goals.